15.5.08

Bit of Levinas

"A Dominican father, for whom I have much admiration and who knows Hebrew admirably, said one day before me: what one takes for an infinite interpretation of the letter of Scripture is simply a reading that considers the entirety of the book as the context of the verse. It is not at all the two or three verses that precede or follow the verse on which one comments! For the absolute hermeneutic of a verse, the entirety of the book is necessary! Now, in the entirety of the book, there is always a priority of the other in relation to me." (Of God Who Comes to Mind 91).

The necessity of totality and its impossibility: these remain Levinas' preoccupations. How can I totalize that which remains in a formative relation to me? That which nourishes me? This is what undoes, silently, the "simply" of the dominican father, what maintains the infinity of interpretation. The Other (the experience of recognizing an infinite something beyond Being) which nourishes prioritizes another before me. I cannot help but interpret her, but such an interpretation must try to take account of everything (including that which cannot be accounted). Just as I cannot master the text, "only a vulnerable I can love his neighbor" (91). Levinas ethics proceed from a recognition of the limits of ontological knowledge, from a suspension of the need of the self in favor of Desire for the Other, from the impossibility of an absolute hermeneutic.

14.5.08

New Media Rhetoric and Wikipedia

I thought I would share my conference proposal for International Society for the History of Rhetoric conference. I have a feeling its probably a bit too contemporary (ie, it mentions computers) for this conference, but there's no harm in trying. The talk would be building off of what I'll be discussing at RSA later this month: though that talk focuses on the complex ways [non-Platonic/Aristotelian] in which Wikipedia establishes credibility. I'll post links to that material later. I guess my preoccupation with wikis extends from their complete "newness"- there's really nothing in history that compares to the magnitude to which they precipitate, harness, and purpose human interaction and thinking. Anywho, here's the proposal:

In We the Media, journalist turned new media proponent Dan Gillmor argues that digital technologies present us with an entirely new form of communication; in addition to “one-to-one” communication (which we can identify with dialectic) and “one-to-many” (rhetoric), digital technologies offer “many-to-many” communication (26). As Gillmor demonstrates through an examination of contemporary blogs, forums, wikis, and social aggregators, audiences are no longer exterior, static entities to be acted upon. They are now far more active agents in a far more dynamic communicative process.

I argue that this developing communicative medium will further push rhetoric to break away from its Platonic / Aristotelian preoccupation with objective truth and persuasion. As audiences gain more response ability, rhetors will have to work with audiences rather than upon them. The dynamism of digital communicative environments, in addition to their emphasis on collecting intelligence, will call for a rhetoric more concerned with fostering collaboration than producing terminal synthesis.

This does not mean that rhetoric should abandon all discussion of persuasion, only that its focus needs to expand to include non-synthetic negotiation of difference. I will offer as example of this dual need a presentation of Wikipedia. The “article” dimension of a Wikipedia entry reflects a traditional interest in truth and knowledge production. But every Wikipedia entry is more than just its “article”: it is a massive collection of pages, including a lively “discussion” section and a history of all changes made to a page. Every knowledge object becomes embedded in a web of social relations. These other, more social, dimensions to each entry symbolize the ways in which “many-to-many” communication is changing our information landscape and suggest how rhetoric needs to augment persuasion with an interest in cooperation.

I will conclude by arguing this transformation is anticipated in the work of Burkian rhetorical theorist Jim Corder. Throughout the mid-1980’s Corder argued that the work of rhetoric extended beyond persuasion to something more akin to “love.” Designed to deal with the intensified wrangle of the digital barnyard, a rhetoric of cooperation builds off of Corder and Burke by emphasizing that the ends of rhetoric aren’t always concerned with persuasion—sometimes they are concerned with keeping the conversation hospitable, active, and inviting.

8.5.08

New Media Rhetoric

The first paragraph of George Oates' recent A List Apart article "Community: From Little Things, Big Thigns Grow" reflects something I've been trying to articulate for a few years:

People don’t like being told what to do. We like to explore, change things around, and make a place our own. Hefty design challenges await the makers of websites where people feel free to engage; both with the system itself and with each other. Embrace the idea that people will warp and stretch your site in ways you can’t predict—they’ll surprise you with their creativity and make something wonderful with what you provide.

I've been writing the theoretical chapter of my dissertation, a chapter that focuses on Levinas' rejection of Cartesian consciousness, the primacy of ontology, and the fetish for Being. Along the way, I've come to recognize why Levinas (and myself) distrust Platonic / Aristotelian rhetoric: it presumes a rhetorician acting upon an audience. Audience members are framed at best as deliberating judges or at worst as passive receptacles.

But, by empowering audiences, equipping them with responsibility, new media technologies oppose this imposed passivity. For better or worse. Perhaps we will lose patience. Perhaps we won't listen long enough before we begin to speak. Or perhaps we will. I admit I only read the first few paragraphs of the article before I felt compelled to write a post, to respond, to create, to link, to contribute. And what we need is a rhetoric that focuses on these dynamics--group dynamics. A working with rather than a working on. In Oates' article we hear a call of what such a rhetoric might look like:

Any community—online or off—must start slowly, and be nurtured. You cannot “just add community.” It simply must happen gradually. It must be cared for, and hosted; it takes time and people with great communication skills to set the tone and tend the conversation.

When Flickr was born, Caterina Fake and I spent many hours greeting new members personally. We opened up chat windows with each new visitor to say “Hi! I work here, and I’d love to help you get started, if you have any questions.” We also provided public forums where staff were present and interactive. Those decisions proved crucial, because apart from creating points where we could inject a certain culture, it was all so personal.

If you want to stir your audience on a rapidly growing community site, take advantage of what we learned—hire a community manager. Or two. You’ll need a clever communicator with a lot of experience being online to help welcome people and provide ongoing support as your community grows. Show your personality and be available. Flickr’s tone is not necessarily suitable for every community, but the point is, the tone is evident everywhere you look.

I like that, in describing Flickr's origins, Oates states that they were looking to construct a culture. Rhetors can still have a purpose, they can still seek to act upon, to persuade (to use a word that I consider quite dirty). They retain a sense of agency. But "action" is framed as dialectical- or, and we don't have a word for this yet- plural-ectical. Multiple? Complex? Rhetoricians are clever communicators; clever [digital] communicators are those who generate discussion among persons; discussion, interaction, contact: the basis of a functional community.

For a few centuries, or millennia (?), intellectual activity has been primarily identified as an individual activity, even if the end result of this activity contributes to a society of scholars or Great Conversation. It would seem we are approaching a new era in which intellectual activity, while at times still very much a singular experience, is also at other times very much different from this tradition. Here's the idea I've been tripping over: might our new media come to represent a bridge between two long opposed intellectual traditions: rhetoric and dialectic? Is this the explication of Dan Gilmor's claim that the internet, for the first time, provides us with many to many conversation? Excuse the questions, but this is one of those ideas that I realize I should have put together awhile ago. Its one of those ideas that I've been teaching to long before I could articulate.

Tools such as del.icio.us and Google Docs are beginning to reshape our intellectual landscape. I am interested in the development of rhetoric (and composition) pedagogy that addresses these possibilities; and I believe we can turn to other disciplines, conversations, people (such as Oates) to see what kinds of preparation could benefit 21st century citizens.

29.4.08

Score one for the good guys

For those that don't read /., this came across today:

"In Atlantic v. Howell, the judge has totally eviscerated the RIAA's theories of 'making available' and 'offering to distribute.' In a 17-page opinion (PDF), District Judge Neil V. Wake carefully analyzed the statute and caselaw, and based on a 'plain reading of the statute' concluded that 'Unless a copy of the work changes hands in one of the designated ways, a "distribution" under [sec.] 106(3) has not taken place.' The judge also questioned the sufficiency of the RIAA's evidence pointing towards defendant, as opposed to other members of his household. This is the Phoenix, Arizona, case in which the defendant is representing himself, but received some timely help from his friends. And it's the same case in which the RIAA suggested that Mr. Howell's MP3s, copied from his CDs, were unlawful. One commentator calls today's decision 'Another bad day for the RIAA.'"

Score one for the good guys. Links are available from the original story.

31.3.08

Violence and Metaphysics, part 2

Some rough draft I was working through today:

The best liberation from violence is a certain putting into question, which makes the search for an archia tremble. Only the thought of Being can do so, and not traditional ‘philosophy’ or ‘metaphysics.’ The latter are therefore ‘politics’ which can escape ethical violence only by economy: by battling violently against the violences of the an-arhy whose possibility, in history, is still the accomplice of archism.” (“V&M” 141)

The violence here comes both from theory and totality (knowledge) and from the search for foundations and hierarchy(ontology). Knowing is always a political act, often a totalitarian one, which subsumes the alterity of others (our act of theorizing them as existents reduces the possibilities of what they may be, and of what Being might be in general). For Levinas, then, there is a great suspicion of knowledge and the desire to know, of traditional philosophy and metaphysics, of any thought principally concerned with discerning archia.

Hence why Levinas insists that our relation to the other is not a knowledge (and Derrida repeatedly points out that Heidegger’s conceptualization of Being is not as a genre or category of knowledge). Our relation to the Other, or our relation to Being, both transcend positive knowledge. They are the something through which “knowledge,” and language as a precondition of knowledge, emerges. The transcendental relationship between Being and Other thus, from first principle, suspend all knowledge. The “thought of Being,” as Derrida puts it above, is the question of Being- a continual (let’s say deconstructive, to use the term in its “proper” sense) questioning of the transcendental property of Being. Such impossibility, emanating from the core of all knowing, opens us to an ethics mindful of the requisite violence of theorization, communication, philosophy, and rhetoric.

For Levinas, a suspension of the primacy of Being opens us to the ethical- rather than considering others as Beings (which requires an act of ontology, categorization, theorization, etc). Levinas places the thought of Being (a questioning of Being’s primacy atypical for traditional philosophy) at the forefront of his thinking. Derrida notes:

Not only is the thought of Being not ethical violence, but it seems that no ethics—in Levinas’s sense—can be opened without it. Thought—or at least the precomprehension of Being—conditions (in its own fashion, which excludes every ontic conditionality: principles, causes, premises, etc.) the recognition of the essence of the existent (for example, existent as other, as other self, etc.). It conditions respect for the other as what it is, other. Without this acknowledgement, which is not a knowledge, or let us say without this “letting-be” of an existent (Other) as something existing outside me in the essence of what it is (first in its alterity), no ethics would be possible” (137-38)

In the first line above, Derrida stresses that Levinas’s questioning of Being, though disrupting the classical foundations for ethics, actually seeks to extend the possibility of ethics by reducing the security with which we think “presence” and “truth.” Let me playfully suggest that the conditions of digitality, both social and material, that I have elucidated in chapters one and two suggest the possibility for “letting-be”: for experiencing and respecting the other as other. At the heart of this suggestion lies the transience, uncertainty, and anxiety attached to the medium. To be clear: such conditioning and respect does not promise to end violence- there is no final idealism here. But I do assert a hope, albeit a tentative one, that exposure to the conditions of conditionality, to the transience, uncertainty, and anxiety of the digital, can temper the violence of politics, ontology, communication, possibility, life. To understand how the digital might promote such “letting-be,” we must familiarize ourselves with another critical and complex Levinasian concept: the face, and its relation to metaphysical ethics.

16.3.08

Another Reason to Love the Interweb

So this obnoxious sports writer, Kevin Hench of Fox Sports, writes a weekly Hit List in which he takes shots at athletes swirling the drain. This past week, he made disparaging comments on Tampa Bay Ray's outfielder Rocco Baldelli, essentially arguing that Baldelli was faking an injury and was wasting his talent. Except Hench must have missed the press conference in which Baldelli explains that he has a as-of-yet unidentified life threatening illness that might end his career.

Well, a few Baldelli fans told Hench to go fuck himself. Then they sent the story to FireJoeMorgan.com, a site dedicated to exposing terrible sports journalism. Let me rephrase: an extremely popular site dedicated to exposing terrible sports journalism. So then a lot of FJM's readers went to the Fox Sports site and proceeded to tell Hench what a douche-bag he is. Some of us... er... them, went as far as to create accounts so we could post our complaints (which probably ensures that Fox won't fire Hench, since he's driving up the traffic). Still, there's nothing quite like a bunch of people coming together to tell some loud mouth asshole that he is, undoubtedly, a loud mouth asshole. Here's my favorite comments:

Hey, everybody needs to step back and appreciate what Hench has done here. It is very rare that every single comment says the same thing...usually there is one comment that says everyone needs to get a sense of humor; but luckily this is such a piece of BLEEP that it is unanimous that Hench is an BLEEP -clown. For that I say, thank you Hench for being so moronic.

And:

Nice article, Hench. I'd love to read your takes on Andres Galarraga's "cancer" and Mario Lemieux's "non-Hodgkins lymphoma." You are either incredibly insensitive or plain uninformed and are therefore either a d-bag or a hack

15.3.08

Future of Sports

For the past few years I've been arguing that the steroids controversy in baseball is about much more that the purity of sport- it touches the incredible transformations medical science will bring to biology. It is about our relationship to our bodies. We might go as far as to call it the next great imperialization, as we move "in."

Sports Illustrated has a story this week on Dr. Se-Jin Lee- a professor of molecular biology and genetics- who has isolated the genes regulating muscle generation. The slant of the story, of course, is how such procedures could further exacerbate problems with performance enhancement in professional sports; but this misses the larger point. From the article:

Lee is pushing the frontier of genetic research into muscle building because the same breakthroughs that could boost performance in sports might also bring about a medical revolution. Advances could not only mitigate the effects of diseases like muscular dystrophy but also give senior citizens back their strength--which, often, would amount to giving them back their lives.

And:

Thanks to the Human Genome Project, someday all of us could carry our entire genetic blueprint on a microchip, which we'd present to doctors during medical treatments.

To be honest, I have mixed feelings about this article and the broader issue. Though I try to take care of my body (working out, Edy's slow-churned, etc.), I've never considered my body sanctimoniously. If it didn't work, and I could "replace" it, no problem. I've also always been sympathetic to Cipher from the Matrix- I'll take a nice, virtual existence over a shitty "real" world everyday of the week. No hesitation. Hey, its all virtual anyway.

I think what this story touches upon, the reason I felt compelled to post something, is that is signals the approach of the debate that will frame the early 21st century in terms of science, ethics, and humanity. If the atomic bomb was the symbol of the 20th century, then, perhaps, the microscopic gene will be the symbol of the 21st. We will have to articulate, and in that articulation limit, what a human should, and perhaps, will be (or be able to become). I sit somewhere in between the silent poles of the article: between an idealistic appreciation (and, as I approach 32, expectation) for the future and an apocalyptic sense of foreboding - a feeling that we tread in areas we are not ready to go. Throughout history, humans haven't always been the most responsible explorers.